Avis Fleet Solutions recently attended The Frankfurt Motor Show where all major international car manufacturers were show casing their latest model offers, technological advancements and future concept designs. Major international brands including Bentley, BMW, Ferrari, Rolls-Royce, Jaguar, Porsche, and Mercedes-Benz all unveiled show-stopping new models.
The word on everyone's lips during the five-day show was ‘electrification’. Manufacturers outlined their plans to launch electric and hybrid vehicles before the end of the decade and discussed their future commitments to electric vehicles. Daimler boss Dieter Zetsche’s “global intention” is to have between 15% and 25% of its model line-up fully electric by the mid 2020s.